A bronze Chevy Equinox

Buying a Car in This Color Will Get You the Best Deal

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Maria Neira
October 28, 2019

If you’re shopping for a used car, finding the best deal is important. According to new research from used-car search engine iSeeCars.com, you might try starting with a particular car color to score the most savings. 

For this study, a deal was defined as a savings of 10% or more off the car’s market value. The research analyzed 4.1 million sold used vehicles (between three and five years old) to see which car colors offered most deals.  

The best car color for car deals 

The car color where shoppers are most likely to find a deal is beige. The most popular car colors in the United States are silver, white and black, and the average used car has significant savings on about 11% of its inventory. But beige cars are over 24% more likely to have a deal on them compared to the average vehicle. In terms of popularity, beige as a car color ranks ninth. 

Beige color cars are most frequently discounted on the Volkswagen Passat, the Chevrolet Malibu, the Chevrolet Equinox and the Toyota Sienna. In terms of vehicle types, minivans and SUVs in beige can be found to have the most deals.

The car color coming in second place for having the most deals is gold. Another not-so-common car color, gold cars boast almost 16% more deals. 

>>MORE: 15 cars most likely to hit 200,000 miles

Orange you glad you didn't get that car?

Not-so-popular car colors like purple and orange were found to have the least amount of deals. Orange used cars have over 20% fewer deals than average.  

But if have your heart set on a car in a less-common car color, you’re not out of luck. Brown, blue and pink color cars offered more deals on them than average.

Ranking of car deals by car color from iSeeCars.com

*Source: iSeeCars.com 2019 car color deals study

How to find a great used car

Shopping for a car whether it’s new or used starts with determining how much you can afford. You’ll want to look at your monthly income and expenses, then use an auto loan calculator to get an idea of what your monthly car payment will be. 

If you need to get financing, be sure to take steps to get the best auto loan. Remember to factor in additional costs to purchase a used car. These will include sales tax, title/registration fees and, of course, auto insurance

Once you find a used car you’re interested in, check the vehicle history report. The National Insurance Crime Bureau offers a free VIN check. Then contact the seller to schedule a test drive. If it’s a private seller, don’t be afraid to ask them if you can take the car to your mechanic to have it looked at. Finally, negotiate a price and close the deal!

>>Paying too much for car insurance? Compare quotes